diff --git a/src/components/Footer.tsx b/src/components/Footer.tsx
index 4215e36..bb178be 100644
--- a/src/components/Footer.tsx
+++ b/src/components/Footer.tsx
@@ -1,12 +1,12 @@
-import React from 'react';
+import { Link } from 'react-router';
 
 export default function Footer() {
   return (
     <footer className="bg-white border-t border-slate-100 py-12 px-6">
       <div className="max-w-7xl mx-auto flex flex-col md:flex-row items-center justify-between gap-6">
-        <div className="flex items-center gap-2">
+        <Link to="/" className="flex items-center gap-2">
           <span className="font-serif text-3xl font-black tracking-[0.05em] bg-gradient-to-r from-[#4F1DA1] to-[#021341] bg-clip-text text-transparent">INFINITH</span>
-        </div>
+        </Link>
         <div className="text-sm text-slate-500 text-center md:text-left">
           &copy; {new Date().getFullYear()} INFINITH. All rights reserved. <br className="md:hidden" />
           Infinite Marketing for Premium Medical Business & Marketing Agency
diff --git a/src/components/Navbar.tsx b/src/components/Navbar.tsx
index 906aef0..f100a0a 100644
--- a/src/components/Navbar.tsx
+++ b/src/components/Navbar.tsx
@@ -1,13 +1,13 @@
-import React from 'react';
+import { Link } from 'react-router';
 import { motion } from 'motion/react';
 
 export default function Navbar() {
   return (
     <nav className="fixed top-0 left-0 right-0 z-50 bg-white/70 backdrop-blur-lg border-b border-white/20">
       <div className="max-w-7xl mx-auto px-6 h-20 flex items-center justify-between">
-        <div className="flex items-center gap-2">
+        <Link to="/" className="flex items-center gap-2">
           <span className="font-serif text-3xl font-black tracking-[0.05em] bg-gradient-to-r from-[#4F1DA1] to-[#021341] bg-clip-text text-transparent">INFINITH</span>
-        </div>
+        </Link>
         <div className="hidden md:flex items-center gap-8 text-sm font-medium text-slate-600">
           <a href="#solution" className="hover:text-primary-900 transition-colors">Solution</a>
           <a href="#modules" className="hover:text-primary-900 transition-colors">Modules</a>
diff --git a/src/components/PageNavigator.tsx b/src/components/PageNavigator.tsx
index cac7cba..9788cb3 100644
--- a/src/components/PageNavigator.tsx
+++ b/src/components/PageNavigator.tsx
@@ -1,21 +1,45 @@
 import { useLocation, useNavigate } from 'react-router';
 import { ChevronLeft, ChevronRight } from 'lucide-react';
 
+/**
+ * Page flow uses path prefixes for dynamic routes.
+ * Matching is done via startsWith so /report/{any-id} matches '/report/'.
+ */
 const PAGE_FLOW = [
-  { path: '/', label: '랜딩' },
-  { path: '/report/view-clinic', label: '마케팅 분석' },
-  { path: '/plan/view-clinic', label: '콘텐츠 기획' },
-  { path: '/studio/view-clinic', label: '콘텐츠 제작' },
-  { path: '/channels', label: '채널 연결' },
-  { path: '/distribute', label: '콘텐츠 배포' },
-  { path: '/performance', label: '성과 관리' },
+  { prefix: '/', label: '랜딩', exact: true },
+  { prefix: '/report/', label: '마케팅 분석' },
+  { prefix: '/plan/', label: '콘텐츠 기획' },
+  { prefix: '/studio/', label: '콘텐츠 제작' },
+  { prefix: '/channels', label: '채널 연결', exact: true },
+  { prefix: '/distribute', label: '콘텐츠 배포', exact: true },
+  { prefix: '/performance', label: '성과 관리', exact: true },
 ];
 
+function findCurrentIndex(pathname: string): number {
+  return PAGE_FLOW.findIndex((p) =>
+    p.exact ? pathname === p.prefix : pathname.startsWith(p.prefix)
+  );
+}
+
+function getNavigatePath(prefix: string, currentPath: string): string {
+  // For dynamic routes, try to preserve the current report/plan ID
+  if (prefix === '/') return '/';
+
+  // Extract ID from current path (e.g., /report/abc123 → abc123)
+  const idMatch = currentPath.match(/\/(report|plan|studio|clinic)\/(.+)/);
+  const currentId = idMatch?.[2] || 'live';
+
+  if (prefix.endsWith('/')) {
+    return `${prefix}${currentId}`;
+  }
+  return prefix;
+}
+
 export default function PageNavigator() {
   const location = useLocation();
   const navigate = useNavigate();
 
-  const currentIndex = PAGE_FLOW.findIndex((p) => p.path === location.pathname);
+  const currentIndex = findCurrentIndex(location.pathname);
   if (currentIndex === -1) return null;
 
   const prev = currentIndex > 0 ? PAGE_FLOW[currentIndex - 1] : null;
@@ -28,7 +52,7 @@ export default function PageNavigator() {
     >
       {/* Back */}
       <button
-        onClick={() => prev && navigate(prev.path)}
+        onClick={() => prev && navigate(getNavigatePath(prev.prefix, location.pathname))}
         disabled={!prev}
         className="flex items-center gap-2 px-3 py-2 rounded-full text-sm font-medium transition-all disabled:opacity-30 disabled:cursor-not-allowed hover:bg-slate-50 text-slate-600"
       >
@@ -40,8 +64,8 @@ export default function PageNavigator() {
       <div className="flex items-center gap-2 px-2">
         {PAGE_FLOW.map((page, i) => (
           <button
-            key={page.path}
-            onClick={() => navigate(page.path)}
+            key={page.prefix}
+            onClick={() => navigate(getNavigatePath(page.prefix, location.pathname))}
             title={page.label}
             className={`rounded-full transition-all ${
               i === currentIndex
@@ -54,7 +78,7 @@ export default function PageNavigator() {
 
       {/* Next */}
       <button
-        onClick={() => next && navigate(next.path)}
+        onClick={() => next && navigate(getNavigatePath(next.prefix, location.pathname))}
         disabled={!next}
         className="flex items-center gap-2 px-3 py-2 rounded-full text-sm font-medium transition-all disabled:opacity-30 disabled:cursor-not-allowed hover:bg-slate-50 text-slate-600"
       >
diff --git a/src/components/plan/PlanCTA.tsx b/src/components/plan/PlanCTA.tsx
index fecac72..1f98ddb 100644
--- a/src/components/plan/PlanCTA.tsx
+++ b/src/components/plan/PlanCTA.tsx
@@ -1,11 +1,12 @@
 import { motion } from 'motion/react';
-import { useNavigate } from 'react-router';
+import { useNavigate, useParams } from 'react-router';
 import { Rocket, Download, Loader2 } from 'lucide-react';
 import { useExportPDF } from '../../hooks/useExportPDF';
 
 export default function PlanCTA() {
   const { exportPDF, isExporting } = useExportPDF();
   const navigate = useNavigate();
+  const { id } = useParams<{ id: string }>();
 
   return (
     <motion.section
@@ -37,7 +38,7 @@ export default function PlanCTA() {
           <div className="flex flex-col sm:flex-row gap-3 justify-center">
             <button
               type="button"
-              onClick={() => navigate('/studio/view-clinic')}
+              onClick={() => navigate(`/studio/${id || 'live'}`)}
               className="inline-flex items-center justify-center gap-2 rounded-full bg-gradient-to-r from-[#4F1DA1] to-[#021341] px-6 py-3 text-sm font-medium text-white shadow-md hover:shadow-lg transition-shadow"
             >
               콘텐츠 제작 시작
diff --git a/src/components/report/KPIDashboard.tsx b/src/components/report/KPIDashboard.tsx
index d85ddec..caf2291 100644
--- a/src/components/report/KPIDashboard.tsx
+++ b/src/components/report/KPIDashboard.tsx
@@ -1,4 +1,5 @@
 import { motion } from 'motion/react';
+import { useParams } from 'react-router';
 import { TrendingUp, ArrowUpRight, Download, Loader2 } from 'lucide-react';
 import { SectionWrapper } from './ui/SectionWrapper';
 import { useExportPDF } from '../../hooks/useExportPDF';
@@ -6,6 +7,7 @@ import type { KPIMetric } from '../../types/report';
 
 interface KPIDashboardProps {
   metrics: KPIMetric[];
+  clinicName?: string;
 }
 
 function isNegativeValue(value: string): boolean {
@@ -13,7 +15,8 @@ function isNegativeValue(value: string): boolean {
   return lower === '0' || lower.includes('없음') || lower.includes('불가') || lower === 'n/a';
 }
 
-export default function KPIDashboard({ metrics }: KPIDashboardProps) {
+export default function KPIDashboard({ metrics, clinicName }: KPIDashboardProps) {
+  const { id } = useParams<{ id: string }>();
   const { exportPDF, isExporting } = useExportPDF();
 
   return (
@@ -75,14 +78,14 @@ export default function KPIDashboard({ metrics }: KPIDashboardProps) {
           </p>
           <div className="flex flex-col sm:flex-row items-center justify-center gap-4">
             <a
-              href="/plan/view-clinic"
+              href={`/plan/${id || 'live'}`}
               className="inline-flex items-center gap-2 bg-gradient-to-r from-[#4F1DA1] to-[#021341] text-white font-semibold px-8 py-4 rounded-full hover:shadow-xl transition-all"
             >
               마케팅 기획
               <ArrowUpRight size={18} />
             </a>
             <button
-              onClick={() => exportPDF('INFINITH_Marketing_Report_뷰성형외과')}
+              onClick={() => exportPDF(`INFINITH_Marketing_Report_${clinicName || 'Report'}`)}
               disabled={isExporting}
               className="inline-flex items-center gap-2 bg-white border border-slate-200 text-[#021341] font-semibold px-8 py-4 rounded-full hover:bg-slate-50 shadow-sm hover:shadow-md transition-all disabled:opacity-60 disabled:cursor-not-allowed"
             >
diff --git a/src/hooks/useReport.ts b/src/hooks/useReport.ts
index fcfdd6c..8999947 100644
--- a/src/hooks/useReport.ts
+++ b/src/hooks/useReport.ts
@@ -51,7 +51,7 @@ export function useReport(id: string | undefined): UseReportResult {
     }
 
     // Source 2: Fetch from Supabase by report ID (bookmarked/shared link)
-    if (id && id !== 'view-clinic') {
+    if (id) {
       fetchReportById(id)
         .then((row) => {
           const transformed = transformApiReport(
diff --git a/src/pages/ReportPage.tsx b/src/pages/ReportPage.tsx
index 0a68084..d873b7b 100644
--- a/src/pages/ReportPage.tsx
+++ b/src/pages/ReportPage.tsx
@@ -137,7 +137,7 @@ export default function ReportPage() {
 
       <RoadmapTimeline months={data.roadmap} />
 
-      <KPIDashboard metrics={data.kpiDashboard} />
+      <KPIDashboard metrics={data.kpiDashboard} clinicName={data.clinicSnapshot.name} />
         </div>
       </div>
     </ScreenshotProvider>